14
May 2026
Focus on Executives 2026
14-15 May / Chania, Greece

About Execs 2026

Executive leadership in the language industry is being tested in new ways as AI reshapes expectations, value is scrutinised more closely, and decision-making becomes increasingly complex. For leaders navigating this shift, clarity, perspective, and informed judgement matter more than ever.

ELIA Focus on Executives 2026 is a dedicated forum for senior leaders to step back from day-to-day pressures and engage in high-level dialogue around strategy, value creation, and growth. Join us in the historic and vibrant city of Chania, Crete, on 14–15 May for the 10th edition of the event, bringing together executive-level discussion, expert insight, and meaningful peer exchange in one of Greece’s most storied destinations.

PROGRAMME

Over two days, under the theme Inside Executive Decision-Making: Creating Value and Growth in an AI-Shaped Industry, the programme is built around a deliberate dual perspective. Participants will explore, first, where localisation truly works today—how clients assess value, make trade-offs, and redesign localisation as a strategic, product-driven capability. The programme then turns to the equally critical challenge of how LSP leaders translate that value into decisions, through credibility, positioning, and a deeper understanding of how buyers actually think and choose.

Through two expert-led sessions, a moderated panel, and a facilitated World Café workshop, participants gain insight into both sides of the equation: what clients really want and expect in an AI-shaped industry, and how to communicate, frame, and defend that value without defaulting to price or traditional RFP-driven models. The programme addresses the industry’s current “AI moment” with clarity and curiosity, supporting more informed decision-making and the development of sustainable, high-impact partnerships grounded in long-term value and trust.

More information about the sessions will be announced soon!

  • 13 May
  • 14 May
  • 15 May
19:30 – 23:00  
Welcome Dinner at Thalassa Restaurant (venue)

  • Track 1: When Localisation Works – by Tommaso Rossi
09:00 – 09:30  
Open Registration & Welcome Coffee

09:30 – 17:15  
Sessions

20:00 – 00:00  
Networking Dinner at Sapel Hall

  • Track 2: Influencing Value and Choice – by Alexander Freeland
09:30 – 10:00  
Morning Coffee

10:00 – 17:15  
Sessions

SPEAKERS

Tommaso Rossi
Spotify
Director of Localization
Tommaso Rossi
Alexander Freeland
Scotswork
Consultant Senior
Alexander Freeland

Who should attend?

ELIA Focus on Executives is a highly curated forum designed for a select group of senior leaders from the language industry in Europe and beyond. The event brings together owners, CEOs, managing directors, and other senior decision-makers who are actively shaping the future direction of their organisations.

Through a carefully structured programme, participants engage in high-level, candid discussions on strategy, value creation, and growth in a rapidly changing industry. The format encourages meaningful peer exchange, enabling executives to share experience, challenge assumptions, and learn from one another in a trusted, confidential setting.

This is an event for leaders who value strategic dialogue, thoughtful collaboration, and the opportunity to step back from day-to-day operations to reflect on the decisions that matter most.

Benefits of the programme

For you

  • Strengthen your leadership perspective in the context of rapid industry change.
  • Join a highly trusted, peer-level community of senior language industry leaders.
  • Gain actionable insight and dedicated time to reflect on strategic priorities and emerging trends.
  • Engage in meaningful dialogue with experienced peers facing similar executive challenges.
  • Contribute to—and help shape—the conversations influencing the future direction of the industry.

For your company

  • Enhance your organisation’s readiness and competitiveness in an AI-shaped market.
  • Bring back new strategic ideas, frameworks, and perspectives to inform decision-making.
  • Gain clearer insight into your organisation’s strengths, risks, and strategic blind spots.
  • Strengthen performance by applying proven approaches and best practices shared by peers.
  • Deepen existing partnerships and identify new opportunities for collaboration and growth.

REGISTER

Cancellation Policy

All requests for cancellation and refunds must be received in writing; this also applies to registration substitutions. Please contact us via email.

To view the full cancellation policy and for more information about ELIA’s Event Terms & Conditions, please click here.

Venue

Minoa Palace Resort Hotel in Chania stands out due its aura of tranquility, harmoniously blended in with the ocean breeze and the lush green surroundings. A preferable choice for artistic rendez-vous, the resort is an equally great host for all sorts of events.

The hotel offers special rates for ELIA’s attendees by 09/04/2026. We recommend that you book your room as early as possible, to secure availability, using the BOOKING LINK.

Rates are valid from 3 days before and after the event, for single/double occupancy, per night and subject to availability. For pre – or post-event stays, please contact the hotel directly. Climate Resilience Tax: €15.00 per room, per night (payable upon arrival).

Copyright Minoa Palace Resort Hotel

Minoa Palace Resort
Platanias, Chania, Crete
Tel: +30 28210 36500 reservations@minoapalace.gr Visit Website

Social Events

Don’t miss our networking events at Focus on Execs 2026! Connect with fellow attendees, engage with speakers, and mingle with the ELIA Board & Team—all in the signature, inimitable ELIA style.

execs26 welcome dinner
Copyright Minoan Palace Resort

Welcome Dinner

Wednesday, 13 May / 19:30-23:00
Thalassa Restaurant (venue)

The cost for the welcome dinner is €65 per person and you can sign up during registration. Click here for the menu.

Copyright Sapel Hall

Networking Dinner

Thursday, 14 May / 20:00-00:00
Sapel Hall – Agia Marina

Dinner is included in the price of registration. You are welcome to bring any guest(s) and the cost for each guest is €65. Click here for the menu.

COMMITTEE

Milena Spelta Parenti
Dema Solutions
Event Chair
Milena Spelta Parenti
Maii Abdel-Wahab
Arabize
Programme Committee
Maii Abdel-Wahab
Diego Cresceri
Creative Words
Programme Committee
Diego Cresceri

SPONSORS

Interested in sponsoring Focus on Executives 2026?
Contact us!

PARTNERS

Looking to Become a Member of ELIA?
For additional information contact us by email