29
Nov 2023
Focus on Project Management
30 November - 1 December
Bucharest, Romania

About Focus PM 2023

ELIA’s 8th Focus on Project Management is calling all industry project and production managers in Bucharest for a two-day event to learn and develop practical skills, try out new approaches, cultivate their mindset and help them become a truly unstoppable force for their companies. The event will be divided into 3 independent tracks featuring presentations, workshops and discussions hosted by language industry leaders. 

To kickstart your event experience, attendees are also welcome to join us at the pre-conference Focus on Technology day, on 29 November, 2023.

What to expect from PM 23? Check our pre-event webinar to find out more.

PROGRAMME

Focus on PM will be centered around “PM like an Influencer” opening the conference on Thursday, 30 November, with some theoretical considerations and closing the conference on Friday 1 December with the practicalities of the subject in a workshop. The two complementary tracks  “Better, faster, stronger” and “Big, bad AI coming for us”  will be divided into theory and practice, repeated both on Thursday and Friday so that the entire conference gathering, (which will be split into 2 groups,) will be able to attend both topics since they will be held in parallel.

It is advisable that you bring your laptop/tablet to the sessions so that you can fully enjoy the practical part.

  • 29 Nov
    Day 1
  • 30 Nov
    Day 2
  • 1 Dec
    Day 3
  • Pre-conference Day - Focus on Technology | Trados
  • Pre-conference Day - Focus on Technology | XTRF
13:00 – 14:00  
Overview of Trados Language Technology Portfolio

Over the past 35 years, Trados has been at the forefront of the Show more...translation technology space, leading innovation and empowering the industry with our solutions.

In this session, Ian Parnell, Senior Product Manager, will provide an in-depth overview of the Trados portfolio, showcasing our full technology stack - from our CAT tool, Trados Studio, to our TMS, Trados Enterprise. We'll explain the differences between our offerings and how they piece together to offer secure, intelligent solutions that enable all industry stakeholders to translate everything.

Ian Parnell photo
Ian Parnell
RWS Holdings
Senior Product Manager
14:00 – 15:00  
Beginner: A Project Manager's guide to desktop working with Trados Studio

Join Daniel Brockmann, Principal Product Manager, for a walk-through Show more...of the Trados Studio desktop application. We’ll take things back to the basics and will share:

· Ways of working with Trados Studio
· A tour of the desktop environment
· How to create your first project
· How to share projects and resources through offline workflows
· How to handle mid-project updates
· How to run and read reports

You’ll soon be well-versed in all the essential functionality every project manager should be using in Trados Studio.

Daniel Brockmann photo
Daniel Brockmann
Trados (part of RWS Group)
Principal Product Manager
15:00 – 15:30  
Coffee break

15:30 – 16:30  
Intermediate: A PM’s guide to desktop working with Trados Studio

Join Daniel Brockmann, Principal Product Manager, for a walk-through Show more...of the Trados Studio desktop application. In this session we’ll assume you have a basic understanding of working in the desktop application and will aim to build on this knowledge by sharing how to:

· Fine-tune your project and file type settings
· Efficiently work with project templates
· Best work with different types of users, including translators & reviewers
· Customise your Studio environment to work more effectively
· Access the RWS Appstore to download helpful apps

With an in-depth knowledge of Trados Studio’s sophisticated features, you can maintain complete control over your translation processes.

Daniel Brockmann photo
Daniel Brockmann
Trados (part of RWS Group)
Principal Product Manager
16:30 – 17:30  
How to efficiently manage projects in the cloud with Trados

Join Ian Parnell, Senior Product Manager, for a walkthrough of the Trados cloud platform. Show more... We'll cover the basics, best practices and key tips to allow you, as localisation project managers, to work as efficiently as possible.

Learn how to:
· Create projects​
· Share resources and assign translators​
· Monitor project progress ​
· Handle mid-project updates​
· Keep your and your client's data safe

Through automation, discover how the cloud can help you keep all your projects running smoothly, cut down on the volume of administrative tasks and accelerate your turnaround times.

Ian Parnell photo
Ian Parnell
RWS Holdings
Senior Product Manager
18:00 – 19:30  
Welcome drinks

Teatro Restaurant | venue (not a pre-paid service, pay at the bar only).

13:15 – 14:00  
XTRF’s Tricks for Improved Work Efficiency – Advanced Training part I

- Reaching out to Vendors to ask about their availability for Show more...Jobs
- Automating the assignment process
- Making the selection process easier
- Strategies and rules for vendor assignment
- Minimizing attention needed to choose the best fit

Marta Wilk photo
Marta Wilk
XTRF
Technical Project Manager
14:15 – 15:00  
XTRF’s Tricks for Improved Work Efficiency – Advanced Training part II

XTRF features you didn't realize you needed - with our extra Show more...features, you can flaunt your brand for all to see with XTRF Branding options. Monitor time spent on tasks with Smart User Work Log and Vendor Work Log; keep confidential client data secure with Client Data Access Limiting; and access history records quickly thanks to Project History.

Marta Wilk photo
Marta Wilk
XTRF
Technical Project Manager
15:45 – 16:30  
Beginners: Work Smart with XTRF Smart Projects and Views

Showing that the power of XTRF lies, among others, in its simplicity. Show more... Creating a project with only a few simple steps that anyone can follow, repeat and build more complicated workflows on top of. All XTRF newcomers are welcome.

Jakub Przybyło photo
Jakub Przybyło
XTRF
Regional Growth Manager
16:35 – 17:20  
XTRF Email Assistant

Explore E-mail to Project, an innovative productivity tool that Show more...effortlessly transforms clients' email inquiries into translation projects in a snap. Introducing our AI-based connector for XTRF, which automates project creation using emails. It seamlessly integrates with your email client, revolutionising how you handle project initiation. By intelligently parsing incoming emails, it effortlessly extracts vital project details, including client names, project descriptions, languages, deadlines, and attachments. Thanks to its advanced natural language processing capabilities, this intelligent assistant understands the context and meaning behind your emails, ensuring accuracy and efficiency in project creation.
During the presentation, we will demonstrate how this cutting-edge solution smoothly processes incoming emails and turns relevant information from the emails into ready-to-use projects. Say goodbye to manual effort, streamline your workflow, and boost productivity.

Bartosz Budzyński photo
Bartosz Budzyński
XTRF
Director of Technical Services
18:00 – 19:30  
Welcome drinks

Teatro Restaurant | venue (not a pre-paid service, pay at the bar only).

  • Conference day
09:00 – 09:30  
Open registration & welcome coffee

09:30 – 10:00  
Event Opening

10:00 – 10:30  
Is reputation overrated?

The human side of executive recruitment, AI impact on jobs or AI driven jobs. Show more..... all with a sprinkle of reputation. Curious to connect the dots? Join our keynote!

Madalina Uceanu<br>Opening Keynote</br> photo
Madalina Uceanu
Opening Keynote
CareerAdvisor
Managing Partner
10:30 – 11:00  
Coffee break

11:00 – 12:30  
PM like an influencer

Part I: Introduction
In this two-part, highly interactive workshop, Show more...industry veterans and experts will be taking you on a journey to become great influencers, a skill that will become increasingly important in your role as a Project Manager. This is not all about social media and becoming a social media star. It is more about recognising and harnessing your power of influence within your organisation, team and especially with your clients.

Alina Bota-Tăbușcă photo
Alina Bota-Tăbușcă
Coach4Marketing
Marketing Coach & Consultant
Jessica Rathke photo
Jessica Rathke
FluentSales
Sales Consultant, Coach & Trainer for Language Services
Thomas Edwards photo
Thomas Edwards
Silver Flamingo Global SFG, FluentSales
Language Industry Expert
12:30 – 14:00  
Lunch

14:00 – 15:30  
Better, faster, stronger

Presentation - Group A
The role of a project manager is constantly Show more...evolving, nowadays more than ever. On one side, project managers are expected to steadily improve performance and efficiency in their everyday work, on the other side LSPs set out to redefine the role making it future-proof to the changed requirements of the language industry. But what does it entail to get “faster, stronger, better”, how is it possible to live up to these expectations as a project manager and – most importantly - how do those developments change our work and what is in it for us?
In this session, we will look at these questions from different angles and elaborate on the most pressing with the help of practical examples.

Mariella Zeginigg photo
Mariella Zeginigg
Eurocom
Head of Language Services
Federica Fenzi photo
Federica Fenzi
Eurocom
Team Lead & SEO Specialist
Big, bad AI coming for us

Presentation - Group B
AI is cool. It has style. It could write Show more...friendly emails on our behalf. It could give a human touch to your vendor relations. It could speed up quality checks. But AI is generic, at least when it comes to large language models. You can’t just invite in a stranger from the street and get them to do translation project management – you learned it for months until you became good. The AI race is on. As machine translation took a long time to go from rejection to majority, LLMs probably will take a while until they go mainstream. Today you can sell better with it, isn’t it a good enough justification to spend some time thinking?

István Lengyel photo
István Lengyel
BeLazy
Founder and CEO
15:30 – 16:00  
Coffee break

16:00 – 17:30  
Better, faster, stronger

Workshop - Group A
Based on the input we have given in the presentation Show more...on how to deal with the most pressing challenges in modern project management, we will have a closer look at specific scenarios in our everyday work. We will split into groups and discuss how to approach different situations, present ideas and see how to integrate them sustainably into your processes. We will focus on you as a project manager and how you can contribute immensely to your company’s requirements to meet the ever-increasing expectations to be faster, better, and stronger - without forgetting your personal (and team) well-being.

Mariella Zeginigg photo
Mariella Zeginigg
Eurocom
Head of Language Services
Federica Fenzi photo
Federica Fenzi
Eurocom
Team Lead & SEO Specialist
Big, bad AI coming for us

Workshop - Group B
In this workshop we’ll focus on scalability Show more...– not client relations, not vendor relations, not technology, not quality; scalability. We will assume that you want to grow with technology. We will assume that there can be measures that allow you to do more without compromising quality. We won’t fight AI, but at least 80% of what we’ll discuss are business practices that bring clarity to the business. We will dissect, discuss and scrutinise these. We will ask critical questions that PMs often don’t have the bandwidth to ask, and we will all go home with thoughts about what we can do to prepare our companies and teams for the weird times that the 2020s brought.

István Lengyel photo
István Lengyel
BeLazy
Founder and CEO
20:00 – 00:00  
Networking dinner

Hanu' Berarilor
Casa Oprea Soare

The Show more...name of the inn comes from one of the wealthiest merchants of Little Paris, Dumitru Oprea Soare, who built the house on the land inherited from his father.

The charm of Casa Soare made Vintilă Brătianu say that it is one of the private buildings that has proven that “there can very well created civil architecture with national character”. The restaurant invites its guests in a gorgeous environment, with or without a high hat, canes and pocket watch with chain.

  • Conference day
09:00 – 09:30  
Morning coffee

09:30 – 11:00  
Big, bad AI coming for us

Presentation - Group A
AI is cool. It has style. It could write Show more...friendly emails on our behalf. It could give a human touch to your vendor relations. It could speed up quality checks. But AI is generic, at least when it comes to large language models. You can’t just invite in a stranger from the street and get them to do translation project management – you learned it for months until you became good. The AI race is on. As machine translation took a long time to go from rejection to majority, LLMs probably will take a while until they go mainstream. Today you can sell better with it, isn’t it a good enough justification to spend some time thinking?

István Lengyel photo
István Lengyel
BeLazy
Founder and CEO
Better, faster, stronger

Presentation - Group B
The role of a project manager is constantly Show more...evolving, nowadays more than ever. On one side, project managers are expected to steadily improve performance and efficiency in their everyday work, on the other side LSPs set out to redefine the role making it future-proof to the changed requirements of the language industry. But what does it entail to get “faster, stronger, better”, how is it possible to live up to these expectations as a project manager and – most importantly - how do those developments change our work and what is in it for us?
In this session, we will look at these questions from different angles and elaborate on the most pressing with the help of practical examples.

Mariella Zeginigg photo
Mariella Zeginigg
Eurocom
Head of Language Services
Federica Fenzi photo
Federica Fenzi
Eurocom
Team Lead & SEO Specialist
11:00 – 11:30  
Coffee break

11:30 – 13:00  
Big, bad AI coming for us

Workshop - Group A
In this workshop we’ll focus on scalability Show more...– not client relations, not vendor relations, not technology, not quality; scalability. We will assume that you want to grow with technology. We will assume that there can be measures that allow you to do more without compromising quality. We won’t fight AI, but at least 80% of what we’ll discuss are business practices that bring clarity to the business. We will dissect, discuss and scrutinise these. We will ask critical questions that PMs often don’t have the bandwidth to ask, and we will all go home with thoughts about what we can do to prepare our companies and teams for the weird times that the 2020s brought.

István Lengyel photo
István Lengyel
BeLazy
Founder and CEO
Better, faster, stronger

Workshop - Group B
Based on the input we have given in the presentation Show more...on how to deal with the most pressing challenges in modern project management, we will have a closer look at specific scenarios in our everyday work. We will split into groups and discuss how to approach different situations, present ideas and see how to integrate them sustainably into your processes. We will focus on you as a project manager and how you can contribute immensely to your company’s requirements to meet the ever-increasing expectations to be faster, better, and stronger - without forgetting your personal (and team) well-being.

Mariella Zeginigg photo
Mariella Zeginigg
Eurocom
Head of Language Services
Federica Fenzi photo
Federica Fenzi
Eurocom
Team Lead & SEO Specialist
13:00 – 14:30  
Lunch

14:30 – 16:00  
PM like an influencer

Part II: Workshop
We’ll start by introducing what being an influencer is all about. Show more... We’ll then explain three top tools for influencing others. You will then work at a tactical level in interactive workshops with your peers to apply these tools and experience the power of influence first-hand. You will be able to immediately transfer these skills into your day-to-day professional life to improve your organisation and client relationships as a master influencer!

Alina Bota-Tăbușcă photo
Alina Bota-Tăbușcă
Coach4Marketing
Marketing Coach & Consultant
Jessica Rathke photo
Jessica Rathke
FluentSales
Sales Consultant, Coach & Trainer for Language Services
Thomas Edwards photo
Thomas Edwards
Silver Flamingo Global SFG, FluentSales
Language Industry Expert
16:00 – 16:30  
Coffee break

16:30 – 17:00  
Humans are productive. What about AI?

Those of us who get up in the morning and go to work to do a Show more...good day's job have an inherent need to be productive, which is amplified by customer and corporate expectations. We employ tools and technologies to get things done better, faster, and cheaper. While these tools evolve, every change introduces a new level of complexity, and a new need to adapt, adapt and learn. Does AI change this paradigm in our industry? Large Language Models (LLMs) are general-purpose machines, not created for a specific purpose; many of their capabilities emerge unforeseen, and their output quality varies depending on the task. This is unlike the traditional tools we have come to love and use: purpose-built, well-controlled, with (largely) predictable outcomes and benefits. We'll dive into what this new AI paradigm entails for those of us in the language industry, including expectations around incremental or radical changes, efficiencies and pitfalls while staying human.

Laszlo Varga<br>Closing Keynote</br> photo
Laszlo Varga
Closing Keynote
Nimdzi Insights
Senior Consultant
17:00 – 17:30  
Event recap & closing

SPEAKERS

Alina Bota-Tăbușcă
Coach4Marketing
Marketing Coach & Consultant
Alina Bota-Tăbușcă
Thomas Edwards
Silver Flamingo Global SFG, FluentSales
Language Industry Expert
Thomas Edwards
Federica Fenzi
Eurocom
Team Lead & SEO Specialist
Federica Fenzi
István Lengyel
BeLazy
Founder and CEO
István Lengyel
Jessica Rathke
FluentSales
Sales Consultant, Coach & Trainer for Language Services
Jessica Rathke
Madalina Uceanu
Opening Keynote
CareerAdvisor
Managing Partner
Madalina Uceanu
Opening Keynote
Laszlo Varga
Closing Keynote
Nimdzi Insights
Senior Consultant
Laszlo Varga
Closing Keynote
Mariella Zeginigg
Eurocom
Head of Language Services
Mariella Zeginigg

Who should attend?

This event is for ambitious project & production managers who are serious about delivering the very best for their company and clients. No matter where you are in your career, you’ll leave us equipped to operate on a new level in 2024 and make your company proud.

Benefits of the programme

For you

  • Discover the secrets of leading PMs from our industry and beyond
  • Approach the future confidently with an understanding of the latest trends
  • Identify and overcome the obstacles that are holding you back
  • Share your perspective and be inspired by peers in the same environment
  • Discover how your communication skills can benefit both your professional and personal life

For your company

  • Boost your bottom line with efficient new approaches
  • Build a productive, happy team with a shared idea of success
  • Contribute the latest insights to the company’s 2024 roadmap
  • Deepen client loyalty by delivering added value
  • Develop a better community around your company

REGISTER

Pre-conference Focus on Technology

If you would like to participate in the pre-conference Focus on Technology workshops on Wednesday, 29 November you can reserve your space in the event registration form.
There is no charge to attend the Technology day. Spaces are limited and priority will be given to attendees of the event.

Cancellation Policy

All requests for cancellation and refunds must be received in writing; this also applies to registration substitutions. Please contact us via email.

To view the full cancellation policy and for more information about ELIA’s Event Terms & Conditions, please click here.

GALLERY

Committee

Alina Birsan
AB Language Solutions
Event Chair
Alina Birsan
Melissa Meyer
Barbier International
Programme Committee
Melissa Meyer
Charlotte Virgoe
Alpha CRC
Programme Committee
Charlotte Virgoe

Venue

With an unbeatable location, close to the Old Town and the main city attractions, 
Novotel Bucharest City Centre offers a unique blend of classical architecture and modern design. The hotel offers special rates upon availability, so we recommend that you book your room as early as possible, as the hotel will release all the rooms 6 weeks prior to the event (19/10/2023). All rates include VAT tax and breakfast.
Free cancellation 2 weeks prior to the arrival.

To book your room at Novotel Bucharest City Centre, please use the following booking link
€116 single occupancy / €128 double occupancy

Novotel Bucharest City Centre
Calea Victoriei 37B Sector 1, 010061 Bucharest
Tel: +40 21 308 8500 H5558@accor.com Visit Website

Social Events

Join us for an unmissable networking opportunity this winter – blend with compatible peers, exchange wisdom and learn together at PM 2023.

Welcome drinks

Wednesday 29 November
18:00–19:30

Teatro Restaurant (venue)

Not a pre-paid service, pay at the bar only.

Networking dinner

Thursday 30 November
20:00–24:00

Hanu’ Berarilor Casa Oprea Soare

Click here for the menu (€65 per person).

SPONSORS

Interested in sponsoring Focus on Project Management 2023? Please click here

PARTNERS

Looking to Become a Member of ELIA?
For additional information contact us by email